We Make the Market Make Sense
Sachora Analytics was born from one frustration: stock market education in India was either too expensive, too jargon-heavy, or too disconnected from how Indian markets actually work.
MISSION
Why We Built This
Most Indians know they should invest. But between confusing terminology, English-only resources, and courses that cost more than a month's salary — most never start. We built Sachora Analytics to change that. Free, clear, and built for India.
Free Forever
Core education will always be free. No paywalls on the basics that every investor needs.
India First
Every example uses Indian stocks, Indian exchanges, and Indian market conditions — not US markets.
Plain Language
No unnecessary jargon. If a concept needs a complex word, we explain it before using it.
Practical Focus
Theory only matters if you can apply it. Every lesson connects to real trades and real decisions.
OUR JOURNEY
From Confusion to Clarity
The Frustration
Our founder spent months trying to learn stock market basics — only to find resources that were either too basic, too expensive, or built for US markets. The Indian retail investor was underserved.
First Lessons Published
We started with a simple goal: explain Sensex, Nifty, and Demat accounts in plain Hindi and English. The response was overwhelming — thousands of readers in the first month.
Advanced Content Launched
After mastering the basics, our community asked for more. We launched technical analysis, candlestick patterns, and trading strategy content — all with Indian market examples.
Tools & Calculators
We built the trading calculators our community kept asking for — position sizing, stop-loss, P&L, and risk-reward — all free, all built for Indian traders.
Growing Every Day
Today, Sachora Analytics helps thousands of Indian investors and traders learn, practice, and grow. We're just getting started.
THE TEAM
Built by Traders, for Traders
Arjun Sachora
Founder & Lead Educator
10+ years of trading experience across equities, F&O, and commodities. Former analyst at a Mumbai-based brokerage. Passionate about making financial literacy accessible to every Indian.
Priya Mehta
Content & Curriculum Lead
MBA in Finance from NMIMS. Spent 5 years writing research reports before joining Sachora. Believes the best financial education is the kind that doesn't feel like education.
Rohan Desai
Technical Analysis Expert
Certified Market Technician (CMT) with 8 years of chart analysis experience. Specializes in candlestick patterns and momentum trading on NSE and BSE.
Start Learning Today
Join thousands of Indian investors who started their journey with Sachora Analytics.
India's free stock market education platform — built by traders, for traders.